Recruitment remains a vital part of a company’s operations and this is applicable to businesses belonging to literally any sector. It offers the applicants an idea of the entity and let them glimpse into work culture, image and functioning of the company. As technology is changing many aspects of work and life, changes have seeped in to recruitment too. Gone are those days when recruitment used to be a totally formal affair, replete with grim looking HR managers, bunches of papers piled on desks and grueling session of interviews. You need to ensure the recruitment process of your company does not turn out to be a boring and uninspiring experience for the applicants.
You have to understand the fact that applicants who a yet to enter professional life are novices and excess formality and corporate mechanism can make them uncomfortable. You have to let them be confident and comfortable to evaluate them properly and bring out the best. Below described are few useful recruitment tips derived from some of the most successful business leaders.
Workplace Culture
This has become integral to success and popularity of a company. With new employment avenues opening up, professionals pay attention to work culture of a company apart from the pay package and other amenities. To develop a positive and inspiring work culture in the organization, careful planning and implementation of employee friendly norms is a prerequisite. From work timing flexibility to the provision of registering employee grievances to management without disclosing details, everything matters in this context. Even the way prospective candidates are treated during recruitment play a role in developing brand image.
Necessary Changes in Leadership
There can be some loopholes and flaws in existing recruitment system and once you pinpoint them it is necessary to take remedial steps. You may have to look for talented recruitment and HR professionals to spruce up the process entirely in your company. Before making changes in recruitment policy in any way, analyze whether the changes will be conductive for attracting new talents. Remember the fact that recruitment is a major branding weapon for your business and you have to use it to your advantage.
Utilize Marketing Power that you have
While HR division is there to take care of various aspects of recruitment it is not prudent to rely on them totally to attract talents. It is necessary to strengthen marketing pitch of your organization. You may be amazed at how some of the brightest ideas can come from sections you had deemed incapable of contributing. From traditional methods to online media, the avenues to use marketing tools and ideas are diverse nowadays.
Harness Social Media’s Power and Reach
While a majority of people use social media to keep in touch with friends and relatives, businesses have realized its power to reach out to clients and recruit the right candidates. It is just not enough to have presence in social media, you have to ensure the social media profile of you company is alluring and reachable to people who matter. Ensure that your company is leveraging power of social media sites like Facebook and Google Plus. In this context, you will also have to focus on popular professional networking sites. It may be necessary to look for SEO specialists and social media evangelists to spruce up social media presence of your company.
Touch of Honesty Matters
Ultimately, the recruitment process of your company and HR should be a true reflector of workplace culture and ethics. Playing it honest will help you get right talents and obtain them as well. There is no use representing a distorted image of the company to new and prospective applicants.
Author of this article is Evans who has written several articles on recruitment.
