Organizations using the public cloud to store data include Netflix, which uses Amazon cloud services to stream media from data centers near the users. This helps users access streaming media during peak times with fewer delays in service. If you’ve been considering a move to the cloud, learn more about the benefits that public cloud hosting services can offer enterprises.
4 Great uses for the Public Cloud
· One-time Major Projects:
When you’ve got a huge project that needs major server space, the public cloud can deliver cost-effective, scalable and flexible resources. The New York Times utilized the public cloud to convert all of its newspaper archives into PDF format. Using 100 cloud servers, the Times completed the job in just 24 hours. It clearly would not make sense for the Times (or another business) to purchase so much server space for such a short-time need or to purchase some capacity and draw the job out over years. If you’re in a similar situation, consider the public cloud.
· CRM:
Popular existing CRM software already sits on the public cloud. The cloud’s benefits — scalability, anywhere/anytime access and collaboration — make it a natural fit for customer relations. Plus, data held in a CRM is usually somewhat isolated from business insights, so this distance can make it feel like a safe place to start using the public cloud.
· Email:
Like CRMs, many companies have already been using hosted exchange servers, so the thought of using an email service delivered via public cloud is not threatening. Switching from in-house to cloud-based email servers frees up space and staff time and allows employees convenient access to work email.
· Data Backup:
The ability to automate regular cloud backups has been a game changer for many businesses that have had a poor history of data management and backup. The “set it and forget it” approach makes it easy for all employees to backup data without putting a drain on in-house IT staff. As many staff members may use the public cloud to store their own photos or videos, they may feel more comfortable exploring this approach at work.
Public vs. Private Cloud Use Cases
If you have sensitive data, a private cloud keeps more control in your hands. Existing regulations (HIPAA, for one) may dictate where and how your records must be stored. With a private cloud, you control the cloud resources, monition cloud security and physically control the server access, care and troubleshooting. Some employers value the peace of mind knowing exactly who has data access and consider investing in the private cloud infrastructure a security measure.
Others may not have in-house talent capable of managing cloud servers, nor the desire or the need to monitor the server’s physical security. Security provided by the cloud vendor may be better than in-house data security: Cloud vendors can provide 24/7 threat monitoring and response, whereas the IT probably goes home at 5 p.m.
Both the public and private clouds have benefits to offer. When choosing which meets your needs, determine what services you are willing to perform in-house and which you want to outsource. Then identify a cloud vendor that provides a high level of service and offers a platform that meets your project needs.
